Control how AI represents your business.
AI tools are already answering questions about your business. The problem? You have little influence over what they say.
When AI can't find accurate information, it doesn't stay silent - it hallucinates. It invents answers. And those answers shape how potential customers perceive your brand.
WHY IT MATTERS
61% of AI-generated brand content comes from editorial news coverage. But AI platforms constantly re-evaluate sources - Google AI Overview citations change every two days on average. Traditional SEO tactics don't work here. There's no fixed ranking, no keyword to optimise for.
Your content must continuously demonstrate authority to remain cited.
WHAT WE DO
We ensure AI systems cite accurate, authoritative information about your business through three phases:
Audit – We test 25-50 customer queries across ChatGPT, Google AI Overviews, Perplexity, and Claude. We identify what AI says about you versus competitors, spot misinformation, and map content gaps.
Strategy – We build a 12-month content roadmap using topic cluster methodology. Instead of chasing keywords, we target customer intent with comprehensive, interconnected content that AI systems recognise as authoritative.
Ongoing creation – We produce optimised content monthly, monitor AI citations, and adapt as platforms evolve. Because AI results fluctuate, consistent authority-building is essential.
THE RESULT?
Higher probability of accurate AI citations. Reduced brand hallucinations. Better representation in the AI tools your customers are already using.
Start with an AI snapshot to see what AI currently says about you versus competitors.
